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Direct Mail
Campaign
Cost Calculator

Quickly get an exact cost quote on a custom Canada Post Direct Mail Campaign from PostNow. Campaign costs include Smartmail Postage, template design edits, printing, mail prep services, and all transportation costs.
  • Campaign Rate Includes real human support, targeting, template edits, printing, finishing, mail prep, & delivery to Canada Post.
  • Postage Rate The lowest eligible price through Canada Post.
  • Other Fees $50 fee per additional drop for multi-drop campaigns (covers paperwork & storage).
  • Frequency & Multidrop
    Repetitive communication increases success rates. Utilize multidrop to save on print costs while simplifying planning.
  • Send to Larger Audiences
    Print more, save more. Costs per piece drop significantly beyond 10,000 pieces due to economies of scale.
  • High Quality Design
    Stand out with colour and quality. Encourage engagement with strong offers or value.
*Direct Mail Rates updated January 2025. Neighbourhood Mail rate includes 1.3c transportation cost. Overweight items will incur additional fees.

Direct Mail Campaign Cost Calculator

Quickly get an exact cost quote on a custom Canada Post Direct Mail Campaign from PostNow. Campaign costs include Smartmail Postage, template design edits, printing, mail prep services, and all transportation costs. 

What's Included in the Price You See:

TL;DR: Everything, all-in, no surprises.
This includes real human customer support & production of your campaign; audience targeting, template design edits, printing, finishing, mail preparation, & delivery to Canada Post.
The lowest price you are eligible for through Canada Post. Log in if you have contract rates or discounts.
Multi-drop campaigns have a $50 fee per additional drop that covers the paperwork, storage, and deliver to Canada Post.

Other add-on options may be available that will impact price.

3 Ways to Increase Direct Mail ROI:

Repetitive marketing communication to the same people increases your success rate. Multidrop campaigns utilize print savings to increase overall ROI and making campaign planning easier.
Print more, save more. It's that easy. Larger audiences can reduce your print costs substantially. Considerable differences in per piece cost apply well beyond 10,000 pieces.
Your mail piece should be designed to get attention in the mailbox. Stand out with colour, quality and brand identity. Encourage engagement with strong offers or value.
Min: 1,000
Max: 100k
Switch to Budget

Neighbourhood Mail

Also known as Unaddressed Mail. Delivery in 5-9 days from induction.

Personalized Mail

Also known as Addressed Mail. Delivery in 3-5 days from induction.

Postal Code Targeting

Advanced direct mail campaigns. Delivery in 2-5 days from induction.
Updating Rates...

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Direct Mail Cost Calculator FAQ

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