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What is the NCOA database?

NCOA stands for National Change of Address and is a special database that has the most up-to-date address info for people across Canada. We use this to check audience lists provided to us to ensure that addresses are correct and that people still live in the locations you are providing. This also removes people that may be deceased or moved out of your trade area.

We use this to remove bad names & addresses or to correct poorly formatted addresses to ensure delivery.

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Can PostNow work with pre-printed mailers or help with special items like calendars or magnets?

PostNow does not accept pre-printed mail pieces* for mailing services. However, there are companies that specialize in handling pre-printed items, such as One To One Mailing in Edmonton or other direct mail houses across CanadaVisit One To One Mailing for more information.

If you’ve already printed your mailers, the fees for preparing and mailing them will depend on the direct mail company you choose to work with. These costs can vary based on factors like the type of material and project scope. For a list of options, check out the Canada Post Partner Directory.

For DIY enthusiasts, Canada Post’s online tools, such as Precision Targeter, can help you plan and execute a direct mail campaign. These tools allow you to target specific neighborhoods, demographics, and more.

*When it comes to special items like calendars, magnets, or other unique materials, PostNow evaluates these projects on a case-by-case basis. Contact us to discuss the specifics of your project.

Can I save or reuse audience lists for future campaigns?

  • Yes, you can save audience selections as templates for future use, streamlining recurring campaigns.

How do I use Canada Post’s Precision Targeter with PostNow?

  • Precision Targeter is integrated with PostNow. Input your desired audience criteria, and the tool will suggest optimal routes or postal codes.
  • More details are available on Canada Post’s Precision Targeter.

What is the typical turnaround time for campaigns to be printed and delivered?

  • Turnaround times vary but generally range from 7-14 business days from order confirmation to delivery.

What are the design specifications if I want to upload my own artwork?

  • Ensure your design meets size and format requirements, including high-resolution PDFs with a 0.125″ bleed and CMYK color mode.
  • Refer to Artwork Specifications for detailed guidelines.

How do I pay for my campaign?

We pre-authorize your credit card for the campaign total in order to confirm your campaign. Your payment is then processed before your campaign goes to print, but not before your design, data & quantity are finalized.

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