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How long does it take my campaign to be delivered?

From order to delivery can be as quick as eight business days for a Neighbourhood Mail campaign. 

Once your campaign is inducted to a Canada Post facility, you can expect your campaign to be delivered based on the current Smartmail Marketing delivery standards. This information is found on pages 3-5 here – Canada Post Smartmail Marketing Delivery Standards.

Due to the complexity of determining when your campaign can reach homes, please feel free to contact our team for more details on your particular campaign.

More FAQ Archives

How do I choose a delivery date for my campaign?

  • In the scheduling step of the campaign builder, select an available delivery date. Ensure you account for processing time.

What is the minimum number of pieces I can send with PostNow?

You can send as few as 150 pieces for any available direct mail campaign in PostNow.

Are there any discounts for larger campaigns?

Yes, bulk orders typically receive lower per-unit pricing. Contact customer support for specific rates on large campaigns.

What is the induction date?

The induction date is the date that PostNow delivers your campaign to a Canada Post sorting facility. After we induct your campaign, the delivery time to your audience will depend on the Canada Post Smartmail Marketing delivery standards.

Please contact us for information on delivery standards for your specific mail type and location.

How does PostNow work?

We simplified direct mail campaign ordering by putting together a “campaign in a box” solution that saves you time and cost on direct mail campaigns under 100,000 pieces.

  1. Build your direct mail campaign
  2. Pay for your campaign (print, data & postage fees all included)
  3. Request design changes
  4. Approve your campaign design & data/audience target
  5. Sit back and relax

What is the difference between Neighbourhood Mail and Postal Code Targeting?

  • Neighbourhood Mail: Reaches all households in a postal route or area.
  • Postal Code Targeting: Allows for more precise targeting based on demographics within specific postal codes.
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